| || |
During the board meeting in Chicago I talked about the need for all our members to have 'skin in the game'; an expression I first learned from Townsend Bailey. In terms of working with ranchers, having skin in the game is exactly what Mike Williams is talking about in the quote in this article. All of our members, wherever they may be in the chain, direct or indirect, are capable of engaging with other chain actors to help things happen in a constructive way. Checking boxes might protect a company's reputation to some extent, but it will not build trust with the people being told to check them in anything like the way that having skin in the game by building collaborative solutions will.
Food Trust Tactics from McDonald's
Nate Birt, Ag Web | February 22, 2018
Townsend Bailey, director of U.S. supply chain sustainability for McDonald's shares a quote from Mike Williams, a southern California cow–calf operator and a representative to the U.S. Roundtable for Sustainable Beef: "If you want to work with me to develop tools that will help me and other ranchers and farmers improve our land, I'm all in. If you want me to check boxes, you'd better get out your checkbook." Bailey notes many producers would prefer to collaborate in that way.
Sheep and Beef Sector Welcomes Signing of CPTPP
News Release: Beef and Lamb NZ, Scoop | March 8, 2017
Beef + Lamb New Zealand (B+LNZ) and the Meat Industry Association (MIA) welcome the signing of the Comprehensive and Progressive Agreement for the Trans–Pacific Partnership (CPTPP).
Minister for Trade and Export Growth Hon David Parker signed the CPTPP in Chile today, alongside representatives of the 10 other member countries Australia, Brunei, Canada, Chile, Japan, Malaysia, Mexico, Peru, Singapore, and Vietnam.
B+LNZ Chief Executive Sam McIvor says the sector will save $63* million in tariffs once the trade agreement is fully implemented.
Cargill: Consumers Weigh in on Feed Supplement Use
Aerin Einstein–Curtis, Feed Navigator | February 23, 2018
The Feed4Thought survey polled more than 1,000 people in the US during December of 2017, said Cargill.
Of the millennials who responded to the survey, 62% said they wanted the animals raised to provide protein products to use the same health supplements that are used in humans, the company said. These would include probiotics, plant extracts and essential oils.
Overall, consumers polled in the survey were three times more likely to pick a protein if they knew the animal that produced it was fed a natural feed additive used to improve the animal's digestive health or well–being, the company said.
Cargill was interested in consumer thoughts on the use of feed additives because those preferences are having an effect on the market, said Warta. "Retailers and consumer product companies are making adjustments to the type of products they offer, and about the information, they are providing about how protein is raised," he added.
There have been a couple of cases recently where negative news about GRSB has been surfacing, and while the below is not particularly negative, it's clear that the interview with Dennis made a difference to the light in which we were portrayed. In cases where we see reporting that suggests that we are doing things that we are not doing, it is always beneficial to reach out to the authors to talk about the concerns they have heard, and have a discussion about the ways in which we and the national roundtables do work. To date we have found this to be a positive way of engaging with journalists, and we will continue to do so where possible.
Matt Thompson Story: American Cattle Feeder Fears Power of Sustainability Groups
Carrie Stadheim, Tri–State Livestock News | March 2, 2018
Although Matt Thompson had followed the protocol and had remained in good graces with the bureaucratic overseers up to this point, when Thompson spoke out, he believes a target was put on his back, and the very license he was advised to get was ultimately used against them. "Other producers that didn't have a license, didn't have any problem.
"It became personal against us only because I was trying to oppose what they were trying to do – establishing a carbon tax to control production by declaring carbon for whoever they liked and didn't like. I'm an opponent of centralized control. I like freedom. I was vocal about that and that's why they went after our operation. The same thing will happen here. I think it's hard for people to realize that until you live through it, they do take away your presumption of innocence and freedom of speech. That's the goal of the World Wildlife Fund and the Global Roundtable for Sustainable Beef."
The Thompsons' feeding permit was reduced to 6,000, and he believes they continued to look for reasons to shut him down.